Yes, You Can Afford an Animated Video
Look, I get it. You’re expected to do a lot with a little so it’s easy to assume that you don’t have enough to do anything. And videos? They’re fancy, they’re flashy, I mean heck, they’re the most effective marketing tool out there. There’s no way you could possibly afford a video, right?
Wrong. Hope that doesn’t come as a surprise, it’s in the headline. I’ll say it again. You can afford a video. Yes, you. All it takes is some smart planning and smart partnering, but you don’t have to do it alone.
Proper planning is the key to making and sticking to a budget. Trust the pros, we’re here to help. Bring us in early, consult with us, let us help you plan for an awesome video at a budget you, yes you, can be comfortable with.
How? Well I’m glad you asked.
Flexibility.
The beautiful thing about animation is that it is all made up. We are building every last bit of your animated project, so we have more control over the style, complexity and cost, whereas live action video production has uncontrollable hard costs like gear and additional crew members. When a client comes to us with a limited budget, we consult with them on what is possible within that budget.
There are a lot of tiers and variables in production and animation, but we know the lay of the land and we can strategize and structure a process that, if adhered to, can fit almost any budget.
Bundles.
Not to compare our hard work to a Kirkland size pack of TP, but, there is savings to be found in packaging products together. For example, let’s say we’re producing an animated promotional video to introduce your brand and benefits — you’re all excited and plan to roll it out on your homepage and use it in introductory emails and share it on social media. Great. If you also need a shorter cut or a library of custom .GIFs to maximize that social media engagement, those additions can be bundled in.
Developing your project’s style is an important step in the process, if we can build a style and apply it to multiple videos, maybe even reuse a few assets, we can plan for maximum time and cost efficiency.
Bloat.
We don’t have any. We’re a full-service, creative-run, boutique-sized studio. Dreamy right?
Look, do you need some budget? Yes. And yeah, there’s a whole website-that-shall-not-be-named that might be willing to crank out something generic for $5. But if you want a strategic, branded video tool that actually makes an impact, you are going to need some budget. The good news is, with an animated video, we’re here to guide you to an animated video that will work for you, your audience, your goals and that budget.
This is our world, our area of expertise, let us consult with you and guide you as needed. A plumber wouldn’t expect you to know exactly what is wrong with your pipes before you call, we don’t expect you to know exactly what video solution you need or want when you reach out to us.
So…Whether you think you know what you need and/or you’re ready to pull the trigger right now, or you aren’t sure exactly where you can leverage video and/or you want to plan ahead, we’re here to help. Oh, and we don’t bill for consultative chats.